Micro-influencers now drive the strongest trust and engagement in direct selling, outperforming traditional celebrity endorsements. Companies need scalable, tech-enabled systems that attract, empower, and reward large networks of relatable digital promoters who create authentic advocacy.

Companies that lack clear data visibility often find themselves flying blind. When you can’t quickly see your key sales numbers, you can’t make informed decisions. Across the industry, for example, around 22% of customers ….